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Inbound calls are something which is very lightly targeted by numerous companies, but it has some great value. If targeted properly, it can even contribute to around 40-50% of your total quality deals.
But the sad part is, must of the companies are neither emphasizing on it nor use it to strengthen their internal service team. But if done properly, it may add a great value to your service and marketing team. The quality of the leads will be very high, and the chance of conversion is quite more.
But the big question is how you can track the inbound calls?
Can’t you do it manually…right?
This becomes even more complex when you get thousands of calls a day. And here the call tracking tools like Ringba works. But before going ahead and see how Ringba helps to track the inbound calls, let’s first see what is call tracking.
Call tracking is something using which you can get the information about the call parameters like-
- Source of the call
- Call duration
- Categorization
- Routing and forwarding and more
And there can be multiple features like these which makes the call tracking better and insightful. You can record these calls and further analysis to strengthen your service and support.
Following are some of the main benefits of call tracking which you can implement with your business-
- Make your support team better based on the feedback received
- Understand what kind of campaign is performing better for you
- Get the quality lead and do inbound follow-ups
- Analyze and improve the features of the product which helps the support and development team
Now, let’s see how you can track calls using Ringba.
How to track the inbound calls using Ringba?
Ringba offers some simple and effective mechanism to make your call tracking better. It is a simple 4-step process as shown below-
Let’s see how these 4 steps work individually and help you find the best from your own calls at no additional cost.
Step 1: Setup Your Campaign
Before starting anything, you first need to get started with the Ringba account. You can signup for the free trial and get started.
Here you just need to add few details and for free you can get started. Once done, verify your account and you are ready to create your first campaign. Start with it and fill the basic details and you are good to get started.
#2 Getting a Tracking Number
Now once you have created the campaign, it’s time to get the tracking number. You can get the local number or toll-free number. Once you have the toll-free number, you can assign this to the correct campaign and start getting the calls.
#3 Adding a Target
Here you need to get the target added which is a number where your call will get landed. You can categorize your inbound calls for the different target as well so that it can be handled properly for best benefits.
#4 Launch the campaign
Once everything is set up, it’s time to launch the campaign. Launch your campaign and start getting some quality call. Once started, you can get all the details by using the Ringba real-time dashboard and reporting and using those stats, you can start working on the calls.
Conclusion
Ringba is no doubt a leading inbound call tracking software for the enterprise. The best thing is, their support, features, and plans are amazing. Try the free trial now and see your business soar!
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